Monday, October 19th, 2015

2:30 PM - 3:30 PM

Track II - Poolside Tent I

MCNS Become MPNs, Multiplatform Networks, the Next Wave in Entertainment and Media Programming, Part II

Jennifer Perri, Director of Partnership Development & Multi-platform Strategy, Univision

Katie Christian, Director of Development & Original Programming, StyleHaul

John Holdridge, VP of Channel+, Fullscreen, Inc

Jody Simon, Partner. Entertainment Department Production Practice Chair, Fox Rothschild

Seth Jacobs, VP of Business Development & Partnerships, Victorious, Inc.

Evan Weiss, EVP of Strategic Alliances, Collective Digital Studio

David Hutchinson, Executive Vice President, PPI Releasing, Inc., Moderator

-founded BigFrame (acquired by Dreamworks).  She also has managed and developed some of the biggest YouTube influencers in the world including Jenna Marbles, Wassabi Productions, and SuperEEEgo.  From 2007 - 2010, Jen served as Production Manager and Digital Producer for 4 seasons of the Emmy nominated and Peabody award winning documentary series, Vanguard. From 2006 – 2007, Jennifer coordinated the sourcing and acquisition of hundreds of short form web content for air on Current TV.  In 2007, Current TV won the first Emmy award for Best Interactive Television Series at the Primetime Emmy Awards. Jen has a Bachelor degree from the University of San Francisco in Communication studies and is a San Francisco native.  She currently resides in Manhattan Beach, CA.


John Holdridge serves as Vice President of Channel+ at Fullscreen. A digital media veteran with 10 years of web, social, and video experience, John oversees the team that executes strategy and growth for the YouTube channels of Fortune 500 brand and media clients such as NBC, Turner Entertainment, 20th Century Fox and GE. Prior to Fullscreen, John has worked at Universal Music Group and Village Roadshow pictures.  John has been awarded two New York Academy of Interactive Arts Awards, one in 2010 and another in 2011. John received his Bachelor of Arts from the University of Southern California, where he studied Communications with an emphasis in Media and Entertainment. You can find him at @JohnHoldridge.Jody Simon is a seasoned and savvy entertainment law attorney who has been helping clients in the industry produce innovative and sophisticated television and new media content for more than 25 years. From the early days of his career in the mailroom of the William Morris Agency in New York to his current status as one of the industry's go-to lawyers and chair of the Entertainment Department's Production Practice, Jody is a passionate advocate for his clients, negotiating the deals that bring to life many of today's popular entertainment vehicles. Throughout his tenure as an entertainment lawyer, Jody has actively counseled his clients in nearly every type of legal matter spanning the spectrum of the industry: television (including a special focus on reality television and Canadian and international co-productions), digital media outlets, publishing, live stage, live action and animated programming and graphic novels. For his clients who are content creators and owners, such as television networks, production companies and executive producers, Jody assists in all aspects of financing, development, production, distribution and the exploitation of projects across multiple media and platforms. Jody also facilitates licensing, branding and merchandising deals on behalf of a wide range of clients - including marquee performers, video game publishers, visual artists, auto manufacturers and universities - to help them monetize their brands. Some of his well-known clients include BBC Worldwide Productions (producer of Dancing with the Stars), PB&J Television, DiGa Vision, Six Point Harness, 310 Entertainment, Titmouse Animation, leading comic book writer Mark Wald, Thunderbird Films, Sphere Media, Clay Newbill, Sara Rea and Liquid Theory.


Seth Jacobs is the Vice President of Business Development & Partnerships at Victorious, and a founding executive who overseas partner operations from signing to launch, and beyond for Victorious’s network of mobile communities. He leads all business dealings with talent, new media companies, traditional media, content licensors and distributors, as well as leading a creative team that works closely with its partners to ensure the long term success of each mobile property.  Prior to joining Victorious, Seth was the Senior Vice President of Sales, and on the founding team at EQAL where he established and led a variety of departments including licensing, business development, and brand integration sales. He was an integral part of the company's eventual acquisition by Waterfront Media (Everyday Health) in 2012. Seth was also part of the original ‘lonelygirl15’ production crew once upon a time. Seth completed his bachelor's degree in Communications from the University of Wisconsin, Madison, during which he also lived abroad in Florence, Italy. Seth received a J.D., with honors distinction from the McCarthy School of Intellectual Property at the University of San Francisco School of Law. He has been a member of the California State Bar since 2004, and advises several venture backed media and technology startups.


Evan Weiss, EVP of Strategic Alliances, Collective Digital Studio: Evan's career has taken some interesting twists and turns, and the common thread has been advocacy for talent and the creative process.  His pivot into digital media started with the representation of creators, while forming partnerships with them to facilitate production and distribution of content on a global level.  Evan looks at audience as a primary asset and resource, and has opened up a marketplace to utilize audience engagement for traditional publishers, broadcasters and consumer brands through digital channel management content and optimization strategies and execution. As an agent at UTA from 1992-2000, Evan founded and ran the Television Packaging Dept. and worked with clients such as Drew Carey, Ben Stiller, Larry David, Gregory Hines and writers Chuck Tatham, Don Foster, Jhoni Marchinko, Jon Beckerman, Rob Cohen, and Rodney Rothman and director/producers Gary Halvorson and Joel Gallen to name a few.  In 2001, Evan founded Handprint TV with Handprint partners Jeff Pollock and Benny Medina; among projects executive produced by Evan were "The Tyra Banks Show", with Telepictures; "Pamela: Girl on the Run" with E!, "The Show: With AJ Calloway" for UPN as well as other scripted and reality projects. Evan joined The Collective in 2009, with an emphasis on overseeing the company’s television operations and development. Evan signed internet sensation Lucas Cruikshank in 2009, creator and performer of the YouTube character “Fred Figglehorn.” Lucas and “Fred” went on to be the first YouTube channel to reach one million subscribers. Under Evan’s guidance, the “Fred” property turned into a successful motion picture franchise, co-financed and produced by the Collective. The emphasis on digital platforms and audience building was a precursor to next phase of business development at The Collective. Evan also packaged and Executive Produced the hit TV series, “Marvin Marvin” for Nickelodeon. Evan currently manages a diverse roster of clients, including innovative YouTube performers and traditional television writers and directors. Clients include Gary Halvorson, Chuck Tatham, Don Foster, Jon Ross, Frank Lombardi and Big Boy; as well as digital icons Lucas Cruikshank, Elliott Morgan, Steve Zaragoza, Jaboody Dubs, E and P Hudson, Paint, and Hollywire TV. Having paved the way for You Tube stars to use their talents and the power of their audience to impact and disrupt traditional entertainment models, Evan's contribution was integral to the launch of Collective Digital Studio. Today, CDS is a full-fledged media company accounting for well over 1 billion views per month of premium video content from its family of creator-partners. As SVP of Strategic Alliances, Evan has spearheaded initiatives that include CDS as provider of digital Channel Services to major brands and broadcasters such as Estee Lauder, National Geographic, Verizon, Spike, and NBCUniversal, specifically, Jimmy Fallon and Meredith Vieira. Evan works at the forefront of CDS outreach;  creating, presenting and executing opportunities for premium publishers to grow audience engagement and independent entertainment destinations designed to build relevancy for their brands with millenials and well into the future. Evan is a graduate of Scarsdale High School, The George Washington University and hold a JD from Brooklyn Law School.  He was an associate at Blumenthal and Lynne in NYC, Head of Business Affairs for The Gersh Agency in Beverly Hills, and VP of Business Affairs and Production Finance for Walt Disney Television before joining UTA in 1992.  He lives in Los Angeles with his wife Gayle and their children Marisa and Samuel.


David Hutchinson, Executive Vice President, PPI Releasing, Inc., Moderator: A 20 year veteran of TV and interactive entertainment, Dave is a co-founder of PPI Releasing (Program Partners, Inc.), a developer-distributor of high-quality television entertainment.  In addition to program sales, operations and digital asset management, Dave’s role within the organization includes expanding the reach and revenue potential of the company’s programs through various cross-platform and OTT initiatives.  With dozens of shows on cable and in broadcast syndication, including Merv Griffin’s Crosswords, Family Court with Judge Penny, Steven and Chris, The Social and Just for Laughs Gags, PPI programs can also be found on YouTube and Hulu. Previously, Dave was Vice President of Broadband Operations for the digital music and e-commerce company ARTISTdirect, where he also served as Executive in Charge of Production for the firm’s popular “Fan Conference” series, sponsored by AT&T, and featuring such artists as Foo Fighters, No Doubt, Beck, Incubus, K.D Lang and others.   In the early ‘90s Dave co-founded CityInteractive, the profitable new media division of CHUM Television (parent company of Citytv and MuchMusic in Toronto Canada), where he produced live interactive television programs sponsored by Apple Computer, Intel, Motorola and Microsoft.   In the 80’s Dave represented film and television properties, globally, for producer Robert Halmi and later Network Ventures, Inc., where he sold original and off-network television programs in syndication. Dave is a certified project management professional (PMP) and has served as Chairman of the Marketing & Sales Specific Interest Group within PMI (The Project Management Institute).  He has also served on the advisory board for ad:tech, a leading digital marketing conference dedicated to the convergence of media, marketing and technology, and published several articles on marketing operations (B2B Magazine, iMedia Connection).   He lives with his wife and two children in Santa Monica, CA

Jennifer Perri, Director of Partnership Development & Multi-platform Strategy, Univision: Jennifer is currently the Director of Partnership Development & Multi-platform Strategy at Univision. Jen is an expert in YouTube network development, brand integration, audience development and influencer management. Since 2010, Jen has launched and developed networks for Seventeen Magazine (Hearst), Tastemade, Collective Digital Studios and co