Monday, October 19th, 2015

10:00 AM - 11:15 AM

Track III: The Plaza Room

Making TED Talks: Applying the Principles of Content and Connection

Marla Mitchnick, Co-founding member of the TED video team

 

 

 

Marla Mitchnick creates space for authentic emotional connection between video content and the online viewer. It is her mission to improve video on the web by leaps and bounds: globally! After more than 20 years in production and post Marla joined the TED video team as a founding member in January 2007. In the past 8 years Marla has worn many hats at TED: Editor, Consultant, Production Supervisor, Director/Producer and Educator. Marla Mitchnick credits her experience in the editing room with forging her unique perspective on creative coverage techniques for all genres, and in particular multi-cam production. Testing and refining her knowledge on set has inspired Marla to develop an approach - to planning, shooting, and editing - designed to optimize the online viewer’s experience. Raised in New York City and the Caribbean by an artist mother and a ship’s captain father, Marla graduated from Stuyvesant High School, New York's top math and science school, where she also had the pleasure of studying creative writing with Frank McCourt. She holds a BA in Art History from Barnard College/Columbia University and an MFA in Film from Cal Arts. In addition to many years of freelance work in television and beyond, Marla has been on staff at Broadcast Arts/Curious Pictures, The Metropolitan Museum of Art (making art documentaries on the Met’s Media team), and TED Conferences, LLC. Marla’s experience in production and post spans many genres, including documentary, historical and other montage, live event coverage with large scale IMAG projection, video games, commercial spots, promos, educational video for the web and the classroom, music videos, animation, and over 800 TED Talks.