Tuesday, October 20th, 2015

2:15 PM - 3:30 PM

Track IV: The Women's Creativity Workshops The Admiralty Room

Women Entertainment & Technology Innovators: Addressing a Balance in Content, Branding & Strategy

Elizabeth Braman, Chief Production Officer, Realty Mogul

Marjorie DeHey, J.D./MBA, Head of Entertainment, Bishop-Lyons Entertainment

Allison Dollar, CEO / Founder, ITV Alliance

Krista Thomas, Vice President, Product Marketing, Mobile & Video, Rubicon Project

Pauline Malcolm, VP, Agency Strategy and Development, Maker Studios

Susan Miller, author, columnist, TV personality, and founder, Astrology Zone®

Sarah Miller, CEO, Axis PR & Entertainment, Inc. Moderator

 

 

government), MEF (formerly the Mobile Entertainment Forum) and LexisNexis.  Marjorie was recently inducted in the Academy of Television Arts & Sciences (producers of the EMMYs) and recently closed a deal with a top network to produce an Irish-centric television network.

 

Elizabeth Braman, Chief Production Officer, Realty Mogul: Elizabeth is the Chief Production Officer at Realty Mogul and sits on Realty Mogul’s Investment Committee. An award winning finance executive and CCIM with 15 years of experience in commercial real estate, Elizabeth is responsible for leading all equity and debt real estate investment opportunities. Previously she was with ReadyCap Commercial, where she headed originations for a national small balance commercial real estate platform. Elizabeth earned her JD and MBA from George Washington University.

 

Pauline Malcolm, Vice President of Agency Strategy and Development , Maker Studios: Pauline is a Vice President of Agency Strategy and Development for Maker Studios, a Walt Disney company and next-generation, talent first Media Company and largest video content producer in the world reaching 700 million viewers globally.  As a VP, Pauline leads a team of Branded Entertainment Specialists and helps marketers communicate its image and message to its target audience in an original way, by creating positive links between the brand and Maker programming and content in a seamless fashion. Before joining Maker in 2013, Pauline began working in the online video content space as Senior Vice President at StyleHaul.  Pauline has also held senior sales and marketing positions at both traditional and start-up media companies such as Conde Nast, About.com, a New York Times Company and eBay. She graduated from Baruch College with a Bachelor of Business Administration Degree in Marketing and a Minor in Computer Science and has an Executive Management Certificate from Harvard Business School. Her commentary has been featured in top marketing publications such as Imedia Connection, ClickZ and MediaPost, and she has spoken at various industry conferences around the world including the 41st Annual Congressional Black Caucus, Social Media World@ The Internet Show in the Middle East, Advertising 2.0, Adweek’s What Teen’s Want Conference, Digital Hollywood and New York’s 212 Advertising Club.

 

Krista Thomas, Vice President, Product Marketing, Mobile and Video Advertising: As VP Product Marketing, Mobile and Video for Rubicon Project, Krista evangelizes the adoption of Programmatic Mobile and Video Advertising technologies to comScore 500 publishers and media providers, as well as media buying agencies and platforms (DSPs) around the world. Krista joined Rubicon Project with 17 years of Marketing and Communications management experience with such global brands as Thomson Reuters, AOL-Time Warner and Shopping.com / eBay. She has also helped build a number of startups, including Ad.ly, Fan Appz, Quantcast and Plaxo. Krista holds a B.S. in Communications from Northwestern University in Evanston, Illinois.

 

Allison Dollar is a founder and CEO of ITV Alliance, representing Fortune 1000 media and tech corporations driving interactivity. A recognized expert in digital strategy, she advised Liberty Media, IBM, AOL, France Telecom, Scripps, AT&T, Creative Planet, Stan Lee Media and Mozaik among many others. Accelerating early stage ventures, she was CSO of Webcasts.com (IPO as iBeam), co-founder of eTV World and chaired NAB’s Executive Committee to launch Multimedia World. A Blue Ribbon Juror for the interactive Emmys, she was a founding Executive Director for the Mobile Excellence Awards. She holds a M.A. from the University of Virginia.

 

Susan Miller, Astrologer, Columnist, Web Publisher: Susan Miller is an internationally known author, columnist, television personality, and founder of the website Astrology Zone®, www.astrologyzone.com, which debuted on December 14, 1995 and garners 6.5 million unique readers and 20 million page views each month. Her site is ranked as a top 5,000 site in the United States and top 12,000 site in the world, within any genre. From January 2014 to December 2014, a twelve-month period, Astrology Zone® generated 50 million unique visitors. In July, 2015, Susan's daily forecasts appeared on the Apple Watch.  Susan is the only astrologer invited by Apple to be on the watch, and invited her app developer, Phunware from Austin, TX, to send three engineers to Apple school to learn the new coding. Susan is the author of nine books, including Planets and Possibilities (Grand Central Publishing, formerly Warner Books - published in six countries (USA, UK, Spain, Brazil, China, and Turkey, plus the ever popularThe Year Ahead series, the most recent being The Year Ahead 2012 and Beyond, and a 640-page book that looks at many trends that extend far into the future. It appears in English and Chinese and made the #1 best-seller position in China in the summer of 2012.  Susan is a monthly contributing editor for Elle USA,  Vogue Japan, W Korea, Tempo Turkey, Claudia Brazil, S Moda Spain (weekly), Elle Hong Kong, and Amica Italy. Susan also frequently writes cover stories for Grazia France. Susan has appeared on CNN, Good Morning America, Fox & Friends, Eyewitness News (ABC), CBS's Early Show,  Access Hollywood, KTLA's Morning News in Los Angeles, Fox Business News, CNBC, and NBC's Last Call with Carson Daly. In print, Susan Miller has been interviewed by the Wall Street Journal, The New York Times (Business Section), Interview Magazine, New York Observer, and others. The Washington Post hosted worldwide monthly chats with Susan, an opportunity that began in August 2013, and which attracted thousands of participants internationally. Recently,Susan launched her own“The Astrology Zone Show with Susan Miller” with executive producer Paul Duddridge on her website garnering250,000 monthly viewers. http://bit.ly/1eTnXol  AstrologyZone is available on iTunes.  Susan's app is also available on Android and Samsung Galaxy phones through Google. In social media, Susan Miller is @Astrologyzone on Twitter with 207,000 followers, and  over 150,000 followers on Facebook.

 

Sarah Miller, CEO of Axis PR & Entertainment, has over 16 years of strategic experience in public relations, marketing & events within the Entertainment and technology industries. Her expertise and success has resulted in an award-winning and well-known PR and events firm.   Under Sarah’s direct leadership and creativity, combined with in-depth strategic public relations, media relations, strategic marketing, new business development and high profile event planning, she has helped launch and brought numerous start-up companies to market with a successful track record. As CEO of Axis, Miller lead nationwide and global PR & Mktng campaigns for public companies as well as early stage start-ups and have successfully taken many early stage tech companies from launch to M&A stage while under her leadership. Miller also has extensive experience and success working with numerous leading   entertainment and music companies such as  Sony Music Entertainment, AEG LIVE,  AEG Digital Media, Billboard, House of Blues, Hip Digital, GRAMMYs, and others. Miller is also the Founder & Chair of the Mobile Excellence Awards, one of the most prestigious and influential mobile awards in the mobile entertainment, technology  & media industry.

Marjorie DeHey, J.D./MBA, Head of Entertainment, Bishop-Lyons Entertainment: Ms. DeHey currently is the Head of Entertainment of Bishop-Lyons Entertainment where she secures funding and attaches brands to top unscripted television projects.  She has created content and negotiated deals for top TV and film projects including: Sons of Anarchy (FX), Rogue (DIRECTV), The James Bond Franchise and numerous other top TV shows and films.  She has held high-level executive positions for a number of small and large companies, including: MGM Studios, the Miss Universe organization, Enterprise Ireland (part of the Irish